Style and good looks are words associated in equal measure to luxury brands Kérastase and Saben.  So a collaboration between the two always represents a partnership of note.

Across the month of August Kérastase is running an in-store exclusive offering a stylish, studded and limited edition Saben clutch bag gift with purchase.

Worth $100, the Saben clutch comes complimentary with the purchase of a prescribed Kérastase homecare programme to Smooth, Plump or Shine.

Offer valid 1st – 31st August 2010. Strictly limited edition, exclusive to Kérastase salons nationwide. Available only while stocks last.

Pureology , the #1 colour care brand in the USA, have really lifted the bar in the professional colour care arena. Zero sulphates, 100% Vegan and 100% Organic Botannicals, Pureology has four systems that will naturally revitalise your hair.
 
Pureology guarantee longer lasting hair colour through the Pureology Promise – If you’re not satisfied that your Pureology shampoo and conditioner products have promoted long lasting hair colour they’ll give you 100% of your money back.

We’ve been blown away by how popular the Pureology products have been in-store, it’s been hard to keep the shelves stocked!
 
Click here to read more about the Pureology Systems and products.

See what the media are saying about INOA. As featured on Helene Ravlich’s blog ‘PRETTY Beautiful’:

http://www.mshelene.com/2010/05/daily-delight-here-comes-inoa.html

With age, women are predisposed to experience inevitable biological changes that require supplementation. Similar to her body, a woman’s hair changes over time. The scalp and hair also follow a series of biological changes.

Kérastase Paris has identified three characteristics specific to mature scalps and hair.

1. Fibro-porosity which refers to the excessive weakness of the hair.

2. Loss of hair density (including thinning of the hair).

3. Dry scalp.

Kérastase Paris introduces the Système Pro-Supplenium technology, a combination of protective and fortifying technologies to address the three main concerns of mature scalps and hair. Result: Increased in volume, hair feels regenerated and appears revitalised.

A GIFT FOR YOU FROM KÉRASTASE PARIS – Purchase any two products from the Age Premium range, or team an Age Premium Ritual with a product from the range, and receive a beautiful mauve 100 per cent silk pillowcase. Valid only while stocks last.

See the Kerastase website for details on the full range of Age Premium products.

True Grit is one of only 5 salons in New Zealand chosen to launch L’Oreal Professional’s breakthrough new hair colour INOA.

Pictured: True Grit’s Jacqui Victor (second from left) with other Team INOA members.

True Grit’s own Jacqui Victor has been chosen as one of five experts to join the exclusive Team INOA. Jacqui and the rest of Team INOA will be hosting a series of media launches and workshops around New Zealand in coming weeks. L’Oreal handpicked 5 representatives from around New Zealand who would best showcase the brand, experts were chosen  based on their expertise, experience and reputation. With over 25 years of experience and 13 owing her own salon, Jacqui was an obvious choice.

Science and technology often deliver many exciting innovations that earlier generations could hardly have imagined…the DVD, the GPS and the MP3 are but a few.

Now L’Oréal Professionnel brings to market the world’s first three-part ammonia-free permanent hair colour utilising a breakthrough technology that delivers the ultimate colour experience and results.

Introducing INOA, which stands for INNOVATION, NO AMMONIA – L’Oréal Professionnel’s new generation hair colour that ushers in a new era for professional stylists and their clients, superseding major formulation principles.

INOA’s patented technology – the breakthrough Oil Delivery System (ODS) – is unique in the way it easily and effectively carries colour deep in to the hair fibre to deliver optimal colour quality – without any overpowering ammonia odour.

 With absolutely no ammonia, INOA gives both clients and hair stylists an odour-free colour experience with optimal respect* for the hair while delivering 100 per cent coverage on white hair.  And because of its optimal scalp comfort, INOA is suitable for sensitive scalps.

INOA’s ammonia-free, odour-less formula allows you to lighten hair, darken hair and perfectly cover white hair with exceptionally even coverage from root to tip.  Fifty true-to-reflect shades are at launch. 

NO AMMONIA.
OPTIMAL SCALP COMFORT.
OPTIMAL RESPECT* FOR THE HAIR.
INFINITE COLOUR POWER.
SUBLIME SHINE.
UP TO 100% WHITE HAIR COVERAGE!
NO MORE ODOUR.

ENTER to WIN: Enter here to be one of the first in NZ to have your hair coloured with INOA!

Check-out the action shots from the Auckland INOA launch below:

To see more photos from the INOA launch click here!

Check-out the INOA website for more information!

*Respects the hair’s natural essential amino acid and lipid balance.

There is a definite shift happening in hair care. More and more of our clients are seeking a professional approach to hair and scalp diagnosis.

We never as stylists cut a client’s hair without a consultation to determine what the client wants and needs. However diagnosis of scalp issues, especially if the hair has been coloured, can be a challenge.

Coloured hair is an essential beauty commitment for most women, but it’s a fact that it can sometimes mask the telltale signs of an unbalanced scalp.

Ladies I have to tell you, keeping a healthy scalp is one of the key elements to ensuring you have the most beautiful, manageable hair…………problem solved! The new Kerastase Diagnostic Camera presents the ultimate technology to help maintain optimum scalp and hair health.

True Grit is one of an exclusive few salons chosen to provide this amazing new technology.

Which means you can now expect an expert hair and scalp diagnosis every-time as part of your hair appointment!

5–10 MIN. CUSTOM GRAY CAMOUFLAGE. CHOOSE THE TIME. CHOOSE THE COVERAGE.

Discover a fast professional men ’s haircolor with the most powerful benefits .

Color Camo 5–10 minutes custom gray camouflage contains advanced technology that blends gray in 5 minutes and provides deeper, darker coverage when processed for 10 minutes. Six shades, cool tones.

The limited edition Kérastase Soleil collection is available for the 2009/2010 summer season

 

Just like your skin, hair can suffer from over-exposure to the sun. This is particularly true during summer when our hair is exposed to UV damage, chlorine, saltwater and air-conditioning. Continual exposure to summer’s harsh elements can cause the protective layer of the hair fibre to break down and the hair’s natural waterproofing ability to decrease. The result is porous, sensitised hair that is prone to colour fade, dullness and brittleness.

The more sensitised hair is, the less it is able to defend itself against these aggressions – especially throughout summer. Coloured and highlighted hair is particularly vulnerable to summer’s daily aggressors, which is why it requires additional care and protection during the hotter months.

The Kérastase Paris Soleil range includes a range of advanced haircare solutions for all your summer hair needs.  As each hair type has specific needs in the sun, Kérastase has created a sun care index. Three degrees of protection according to the hair’s needs help protect from the damaging effects of summer aggressions.

Products in the Soleil collection contain state-of-art technologies developed by the expertise of the advanced L’Oréal Laboratories to keep your hair healthy during the summer months and beyond. Hair is nourished after sun exposure and is left looking more beautiful, silky and soft.

Reinforcing anti-breakage hair care

In November L’Oréal Professionnel is launching force vector- a new range within série expert for fragile, brittle hair.  The range contains a technological innovation of GLYCOCELL containing Incell and Royal Jelly. These ingredients works on both zones of the hair fibre to reinforce its resistance to breakage.  The hair is left consolidated and fortified for hair glowing with strength.

HARNESS THE POWER OF HEAT WITH KÉRASTASE CHROMA THERMIQUE A REVOLUTIONARY THERMO-RADIANCE PROTECTING MILK FOR COLOUR-TREATED HAIR

Dull, sensitised hair fibre and lack of radiance are key challenges for women with colour-treated hair. Hair that has been coloured is particularly sensitive to a loss of shine, brittleness of hair fibre and the fading of colour.   These women are looking for a care product that can repair their sensitised hair fibre and revive the shine of their colour whilst providing them with the opportunity to safely style hair.  Introducing Kérastase Paris Chroma Thermique, the first thermo-radiance milk that utilises heat as a source of care to repair and polish coloured hair by working with heat styling appliances allowing for a deeper penetration of active ingredients.  Chroma Thermique uses exceptional thermo-shine technology to leave hair supple and easier to style with sublime radiance and shine. The lightweight protective radiance milk utilises heat activated technology to smooth and protect the hair from breakage and colour fade while preserving the brightness of colour, resulting in a glossy hair substance.  Heat styling becomes a source of light and care for your hair and the result is soft and silky hair with colour brilliance and spectacular shine.